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Customer Experience and E-Commerce Solutions for Small Business

Delight customers now, and in every other moment that matters – with our CRM and e-commerce software

Bring marketing, sales, e-commerce, and customer service systems together – with SAP solutions for small business and midsize companies. Create seamless experiences that engage today’s omnichannel customers. And take advantage of the latest technology – on-premise or in the cloud – to gain insight, predict behavior, and adjust your business in a heartbeat to serve your customers.

See what our customers are saying

Manage your customer experience

Provide a consistent and meaningful customer experience across every channel with our solutions for sales, customer service, marketing, and e-commerce.

SAP Anywhere

Want to sell more and grow faster? This affordable multi-channel commerce solution was built for small businesses with under 200 employees. It offers user-friendly tools to help you quickly set up your online store and manage sales, marketing, inventory management and customer data – from anywhere.

SAP Digital CRM

SAP Digital CRM brings together sales, service, and marketing to give your small business or midsize company a complete customer engagement solution. Get up and running in minutes, and start making every sales and service engagement a personal connection. 

SAP Digital Consumer Insight

Access anonymized mobile data that shows how many consumers pass through a chosen location each hour – and where they come from. This analytics service for small and midsize retail business can provide detailed insight into pedestrian demographics.

SAP Hybris Commerce, Edge edition

SAP Hybris Commerce, Edge edition, packages the core features of our market-leading ecommerce software to meet the needs of SMEs. It integrates all customer touchpoints on a single platform – including online, mobile, point of sale (POS), and more. 

SAP Hybris Cloud for Customer

This cloud CRM portfolio can help your team form personal connections that drive customer engagement across all channels. Take advantage of best-in-class contact management, customer analytics, and more – to sell smarter and deliver better service. 

Satisfying the 21st century consumer


Customer engagement in the digital age

Now more than ever, customers expect personalized and seamless buying experiences – across every channel. Get tips for how sales, service, marketing, and ecommerce teams can work together to satisfy customers at every stage of the buying journey. 

B2B vs.B2C customer experiences

Most companies agree that delivering great customer experiences is a key strategy for growth. But only 16% of B2B companies believe their experiences are on par with the best B2C brands. Find out why – in this research paper from Econsultancy. 

RIP voice-centric customer service

The days of the voice-centric contact center are over. In order to survive, companies not only need to add the digital channels customers expect – they need to provide assisted digital service connected to all other channels and business insights.


See what the SAP community is saying

Laurie McCabe of the SMB Group discusses how SAP Anywhere helps small businesses manage online and in-store marketing, sales, and more.

Is The Personal Touch Possible In The Digital Economy?

To stay relevant and maintain a connection with customers, companies need to individualize the customers’ experience across channels.

Customer Experience is the New Battleground in Business

Companies must increasingly compete based on the customer experience they provide.  How do they go about making this change?


Find an SAP Partner

SAP Partners play a key role in helping organizations of all sizes – across all industries – transform and run their businesses. They can help you buy, build, implement, service, and support the SAP solution that best fits your unique needs. Find a trusted professional to work with today.
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