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Lead in the media and entertainment industry with SAP software

Place your audience at the heart of your business with SAP software. We have cutting-edge solutions and technology for all sectors – including broadcasting and entertainment, Internet and social, and printing and publishing. Establish direct relationships with digital and non-digital audiences, and develop new ways to generate revenue from them.

Learn more about our media software

Big Data in the media industry

According to executives surveyed at SAPPHIRE NOW, Big Data is critical for service-oriented organizations in industries such as media. Check out this infographic to explore Big Data’s key value areas – from strategy and market insights to customer engagement.

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Can you compete?

Media companies can reduce the cycle time for financial forecasts by 35%* with collaborative planning and forecasting processes allowing supervisors to review statuses while individuals work on plans and forecasts in virtual teams. How does your company compare? 

Visit SAP’s real-time benchmarking platform

See what our customers are saying...


Boost sales with omni-commerce

Today’s hyper-connected customers can reach out to companies anytime, anywhere, on any device. Are you ready for them? Explore how omni-commerce is key to capturing more sales from digitally empowered consumers. 

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Ride the mobile wave to new profits 

Discover how a partnership with SAP can help you redefine, rethink, and reinvent your media business. We can help you create a comprehensive mobile strategy – and find innovative opportunities to grow and create new revenue. 

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Experience hybris media solutions

Enhance the customer experience with media solutions from hybris, an SAP company. Combine compelling content with smart e-commerce capabilities – to boost subscriptions, conversion rates, and brand loyalty.

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Explore the hottest topics in media and entertainment


My VOD: Become Audience-Centric with SAP solutions

MyVod, a fictional video on demand streaming offering becomes audience centric by gaining insights into audience behaviour and preferences.  

Learn From Media and Entertainment Experts

Explore our media and entertainment hub for best practices, presentations, blogs, videos, and discussions to help you run better.

How Does Your Media Company Measure Up?

Get a free customized report that offers insight into how your company compares to others in the media and entertainment industry.


Run simpler with SAP Service and Support

Make sure your SAP solutions meet your business needs simply and seamlessly – with help from SAP Service and Support. Our 30,000+ consultants have unparalleled product knowledge, technology expertise, and experience across 25 distinct industries.

We’ve recently refined the way we engage with customers, to make it even easier for you to drive transformation and simplify your business. Whether you want to speed up implementation, move to the cloud, customize your solution, optimize IT, or do something completely different – the SAP Service and Support team is here to make it happen.


Develop an innovation road map specific to your business objectives

Use best practices, technology, and accelerators to adopt the right solution approach

Choose a premium engagement to tackle highly complex and risky scenarios


SAP Training & Education

Enhance your knowledge of SAP software, develop new skills, and bring more expertise to your company. Our full suite of software training and education courses and certifications can help you maximize the power of your SAP solutions.

Spotlight on the media industry at SAPPHIRE NOW

See how to maximize your SAP investment, plus find solutions to your biggest business challenges.  With a wide variety of presentations, demos, and experts available, you’ll discover ways to reduce complexity in your business.

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