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Lead the pack with SAP’s wholesale distribution software

Proactively meet customer and supplier needs with SAP’s wholesale distribution software. Use the latest technology and analytics to improve everything from demand planning and CRM to inventory and supply chain management. Plan, source, stock, sell, recover, and analyse – all on one unified IT platform. And run flexible, tightly integrated processes to achieve operational excellence.

Learn more about our distribution software

B2B omnichannel commerce is here

Align your B2B commerce processes with customer expectations. See how SAP hybris software consolidates and centralises product information across all channels – so you can offer smooth, multi-channel service that drives sales and revenues.

fewer DSO*

Wholesale distributors report 16% fewer days sales outstanding (DSO) when reports by product line and region are automatically generated – and management can identify trends and performance.* How does your wholesale business compare?


See what our customers are saying...


Internet of Things for wholesale distribution

The Internet of Things (IoT) is a powerful force that has taken the wholesale industry by storm. Learn how wholesale distributors are using IoT’s machine-to-machine (M2M) technologies to acquire new customers, develop new sales channels, and grow wallet share.

The highly responsive supply chain

Find out how SAP for Supply Chain solutions can help you run fast, flexible wholesale distribution and planning processes throughout your extended supply network. Effectively allocate transportation costs, ensure compliance – and level, plan, and monitor shipments.

How to turn opportunity into cash

See how SAP Opportunity to Cash solutions can help you deliver the right product and service offerings to drive profitability. Build collaborative customer relationships, process multi-channel orders, optimise inventory – and streamline billing and collection activities.


E-commerce for your small wholesale business

Sell easily to both businesses and consumers – SAP Anywhere makes it possible. Manage your sales pipeline, order management, and inventory in one place – and control the pricing and payment options you offer each group.  

Get fresh perspectives from wholesale distribution experts


Traditional vs. Innovative Wholesale Distribution

According to the National Association of Wholesaler-Distributors, 73% of wholesale distributors will begin the move to e-commerce in 2015.

Location Intelligence in SAP Lumira: Bring Your Own Data

Location analytics have started to gain prominence in the BI world – with good reason. Maps speak to everyone and deliver instant visual insights.

Promotions and Deals Management Extend SAP hybris Commerce Suite

Extend SAP hybris Commerce Suite with SAP Data Maintenance by Vistex – and increase sales by automatically checking for deals during order entry.


Run Simple with SAP Service and Support

Make sure your SAP solutions meet your business needs simply and seamlessly – with service and support offerings from SAP. Our SAP Service and Support portfolio reflects our unparalleled product knowledge, technology expertise, and experience across 25 distinct industries.

We’ve recently refined the way we engage with customers, to make it even easier for you to drive transformation and simplify your business. Whether you want to speed up implementation, move to the cloud, customise your solution, optimise IT, or do something completely different – our SAP Service and Support portfolio can help you make it happen.


Develop an innovation road map specific to your business objectives

Use best practices, technology, and accelerators to adopt the right solution approach

Simplify your engagement, delivery, and overall experience with SAP


SAP Training and Education

Enhance your knowledge of SAP software, develop new skills, and bring more expertise to your company. Our full suite of software training and education courses and certifications can help you maximise the power of your SAP solutions.

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