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Explore our customer relationship management products

Provide marketing, sales, and service professionals with complete customer intelligence to manage relationships and customer-related processes. Our customer relationship management products enable you to define customers based on their industry and personalize the customer experience.

SAP Accelerated Trade Promotion Planning

SAP Accelerated Trade Promotion Planning powered by SAP HANA can help you analyze massive volumes of promotion-related data in real time – to help accelerate your promotion planning process, uncover new promotion opportunities, and accurately track campaign spend.

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SAP Anywhere

SAP Anywhere is a combined e-commerce and CRM software package that helps small businesses seamlessly manage marketing, sales, customer service, and inventory activities. Easy to use, this cloud-based front-office solution is available at an affordable subscription price.

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SAP Business ByDesign

Run your entire business on a single, cloud-based software solution, ideally suited for upper mid-size businesses and subsidiaries of large corporations. SAP Business ByDesign is a complete, integrated suite that can run your whole enterprise – financials, human resources, sales, procurement, customer service, and supply chain.

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SAP Business One

SAP Business One is designed to help your small business better manage every aspect of your company – from sales and customer relationships to financials and operations. Available on-premise, on-demand, and powered by our in-memory computing platform (SAP HANA) – the choice is yours.

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SAP Cloud Applications Studio

SAP Cloud Applications Studio is a PaaS based software development kit (SDK) which enables SAP Partners to adapt and enhance the solution capabilities of SAP’s cloud solutions.

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SAP Configure, Price, and Quote

With a comprehensive, scalable configuration engine, SAP Configure, Price, and Quote quickly designs multifaceted solutions from the bottom up. Analyze functional specifications, define components that address requirements, resolve interdependencies, and combine everything in one tailor-made package.

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SAP Consumer Insight 365

This mobile marketing research service uses the latest analytics, in-memory, and cloud technologies to harness mobile network data – so you can develop smarter, more impactful marketing and CRM strategies.

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SAP Contact Center

Deliver stellar customer service across multiple channels with SAP Contact Center – our robust call center and communications software.

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SAP CRM Service Manager

With the SAP CRM Service Manager mobile app, you can extend your SAP CRM and SAP ERP applications to a variety of mobile devices – so you can ensure that your field technicians have all the information and tools they need to execute their service calls quickly and efficiently. 

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SAP Cross Channel Order Management for Retail

SAP Cross-Channel Order Management for Retail helps you fulfill the customer orders both from a timing and quantity perspective by considering some individual agreements with customers.

Technical Release Information | Documentation | Support Knowledge Base


SAP Customer Activity Repository

Collect, cleanse, and centralize your customer and point-of-sale (POS) data in real time – with SAP Customer Activity Repository (SAP CAR). This powerful data platform prepares cross-channel data for analysis and makes it ready for consumption by other applications.

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SAP Customer Briefing

The SAP Customer Briefing mobile app enables sales representatives and company executives to quickly prepare for successful customer meetings on short notice, and get the information they need – anywhere, anytime. Research customer information, including company profile, key people, news, and opportunities, and get insight from both internal SAP CRM data and external business data.

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SAP Customer Checkout

SAP Customer Checkout gives your sales staff all the information they need. Customers can pay in cash, with standard EC and credit cards or vouchers – either at stationary cash registers or via staff members' hand-held tablet PCs.

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SAP Customer Relationship Management (CRM on-premise)

Engage customers with personalized experiences across all channels – and transform your sales, service, and marketing activities – using on-premise customer relationship management (CRM) software from SAP.

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SAP Digital Consumer Insight

Follow in your target audience’s footsteps – with SAP Digital Consumer Insight, our mobile data analytics service for small and midsize retail business. 

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SAP EMR Unwired

The SAP EMR Unwired mobile app displays the relevant clinical information healthcare providers need to care for patients. With this data available on mobile devices, providers can get instant access to patient histories, track information at the point of care, and collaborate with other healthcare professionals.

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SAP Event Ticketing

SAP Event Ticketing helps you plan and execute customized events with reliable ticketing across all channels, gain customer insights, maximize revenue and analyze ticketing processes.

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SAP Hybris Billing, pricing simulation

Pricing simulation from SAP Hybris Billing helps you make the most of revenue opportunities. Quickly design and test new pricing strategies, and optimize pricing packages using historical customer data. Leverage best-in-class technologies and turn pricing into a competitive advantage.

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SAP Hybris Cloud for Customer (CRM cloud)

Deliver meaningful customer experiences in real time – with our cloud CRM portfolio for omnichannel sales, service, marketing, and commerce. Take advantage of subscription-based pricing, scalability, and anytime, anywhere access to your information and processes. 

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SAP Hybris Commerce Suite

Deliver a seamless and relevant buying experience for consumers or businesses that boost loyalty and increase sales with SAP Hybris commerce solutions.

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SAP Hybris Digital Documents by OpenText

Simplify business communications with our electronic document management system (EDMS): SAP Hybris Digital Documents by OpenText.

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SAP Hybris Knowledge Central by MindTouch

Quickly deliver relevant, expert product information to customers and agents across multiple channels – with knowledge software from SAP. Deliver the most relevant information to customers and agents using sophisticated natural language search and processing, content ranking technology, and powerful analytics.

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SAP Hybris Marketing

The SAP Hybris Marketing suite enables marketers to develop a deeper understanding of customers; to know what they have done, what they may do, and most importantly what they are doing now. Gain real-time insights into the context of each customer, and leverage these insights to deliver highly individualized customer experiences across channels.

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SAP Hybris Service Engagement Center

Empower your customer service teams to deliver consistent, contextual, and relevant experiences across all channels and devices – with our service cloud software, SAP Hybris Service Engagement Center.

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SAP Incentive Administration by Vistex 

Enhance sales, improve production, and build customer satisfaction – while awarding incentives to your best employees with SAP Incentive Administration by Vistex. Support a full range of simple and complex incentive agreements and programs.

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SAP Multichannel Foundation

SAP Multichannel Foundation for Utilities and Public Sector allows utility companies to interact with their customers through different communication channels, like the Web (online self-services), mobile, and social networks. It provides a set of standardized and reusable OData services that are used by end-user applications to access data and processes from SAP Business Suite for Utilities and Public Sector.

Technical Release Information | Documentation | Support Knowledge Base


SAP Paybacks and Chargebacks by Vistex

Realize benefits such as streamlining your chargeback processes, reducing errors, validating claims, avoiding disputes, and preventing overpayments with SAP Paybacks and Chargebacks by Vistex. Leverage chargeback processes to recover any difference between your acquisition cost and the customer sales price.

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SAP Point-of-Sale

SAP Point-of-Sale is a flexible, easy-to-use, and feature-rich point-of-sale (POS) for client-server environments. Designed for general merchandise and multi-format retailers, it provides a highly-configurable POS solution suite that allows you to quickly and easily configure your specific business requirements without the need for additional custom development.

Technical Release Information | Documentation | Support Knowledge Base


SAP Policy Management

SAP Policy Management is an integrated, flexible, scalable, component-based policy management system that supports the administration process from product development, application processing and rating, and issuance and reporting in a single system.

Technical Release Information | DocumentationSupport Knowledge Base


SAP Price and Margin Management by Vendavo

Get crucial pricing assistance with SAP Price and Margin Management by Vendavo. Provide your company with tools to create customer-specific pricing strategies, optimize price negotiations, and institutionalize best practices in value-based selling. Gain insights on real-time pricing via high-performance in-memory technology.

SAP Price and Margin Management by Vendavo


SAP Pricing and Costing for Utilities

SAP Pricing and Costing for Utilities allows customers to set up a holistic, efficient end-to-end utility quotation process by integrated data handling for calculation (without manual data transfer), offering enhanced transparency about calculation basis and results.

Technical Release Information | Documentation | Support Knowledge Base


SAP Promotion Management for Retail

SAP Promotion Management for Retail automatically adjusts price schedules to match customer and market needs that vary with channel and location.

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SAP Real-Time Offer Management

Enrich customer relationships and retain them for a lifetime by using all relevant information to inform your interactions with them. Cross-sell and up-sell with an advanced analytical real-time decision engine – SAP Real-Time Offer Management.

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SAP Retail Execution

The SAP Retail Execution mobile app is designed for sales reps and merchandisers selling consumer packaged goods into retail stores. With this app you can enhance sale rep productivity, provide sales and marketing teams with critical insights into retail execution and maximize value from the SAP CRM app.

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SAP Sales Companion

With the SAP Sales Companion mobile app, you can prepare, hold, and follow-up on customer meetings anywhere, anytime. This app connects to SAP Customer Relationship Management (SAP CRM), powered by SAP HANA, providing sales representatives with a 360° view of their customers, including analytics.

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SAP Sales Manager

The SAP Sales Manager mobile app combines innovative business processes with leading edge technology – so your sales reps can collaborate and execute lead-to-quote-to-order processes anytime, anywhere, on any mobile device.

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SAP Sales Pipeline Simulator

Get anytime, anywhere access to your sales pipeline data – and simulate what-if scenarios on the go – with the SAP Sales Pipeline Simulator mobile app for Windows 8 tablets.

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SAP Trade Promotion Management

Transform trade management into a strategic driver of revenue, volume and profit – for you and your channel partners with SAP Trade Promotion Management software.

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SAP Trade Promotion Optimization

With SAP Trade Promotion Optimization, a highly specialized solution developed for the consumer products industry, your business can optimize trade spend, increase sales performance and speed return on investment.

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SAP Utility Customer E-Services

SAP Utility Customer E-Services is a J2EE-based Web application that enables you to enter meter readings and messages for move-ins, move-outs or move-in/outs, to get data on contracts, and to adjust budget billing amounts. 

Technical Release Information | Support Knowledge Base


Taxpayer Online Services

Taxpayer Online Services (TPOS) is a taxpayer portal providing taxpayer self-services. TPOS does address the individual and corporate tax community. TPOS delivers value for the tax and revenue organization through process automation avoiding manual processes and increased data quality.

Technical Release Information | Documentation | Support Knowledge Base

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