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Drive innovation with our automotive industry software

Rev up innovation across all areas of the automotive industry – from design and manufacturing to the dealership floor – with on-premise and cloud solutions from SAP. Our automotive software can help you manage geopolitical and demographic changes, enterprise mobility, responsive supply chains, short development cycles, high service expectations, and more.

Get an overview of SAP for Automotive

SAP’s automotive industry strategy

Find out how we’re helping auto companies overcome the challenges of today's highly competitive marketplace – with everything from cutting-edge 3D design tools to demand planning and CRM software.

Watch the 4-minute video

17% increased capacity*

Automotive companies report a 17% increase in capacity utilization when they have simplified, automated processes for capturing performance metrics.* How does your organization compare to others in the industry?

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See what our customers are saying...


The Internet of Things in the auto industry

How can you securely connect smart devices via the Internet to your enterprise – and capture and analyze huge volumes of machine-generated data in real time? With the SAP Real-Time Data Platform – designed to help your automotive company thrive in a hyper-connected world.

Read the white paper

Charging ahead with global electro-mobility

According to IDC, plug-in cars (hybrid gas or pure electric) will make up 3-4% of all auto production by 2017. Though this might sound insignificant, if this number of drivers were to charge their vehicles on today’s electricity grid, experts predict blackouts would be likely.

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Run a high-octane auto company with SAP

How does SAP help auto manufacturers and dealerships run better? By providing industry-specific software that supports everything from automotive engineering and product lifecycle management (PLM), to marketing and customer service. Explore our solutions in this brochure.

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Get fresh perspectives from auto industry experts


Join the SAP Automotive Community

Tune up on the latest automotive industry news – including analyst papers, new product details, and best practices. Join here.

The Auto Dealership Market in China

Interest in the Chinese automotive retail market has grown since their sales / production volume became the world’s largest in 2011.

Q&A: Exploring the SAP VMS Module

What is the Vehicle Management System (VMS) module, where can I find it, and why should it be used? Find out in this blog post.

How Connected Cars Will Transform Industries

Connected cars will create new business models – and provide new opportunities for current businesses to greatly improve their service offerings.


Run Simple with SAP Service and Support

Make sure your SAP solutions simply and seamlessly meet your business needs – with help from SAP Service and Support. Our 15,000+ consultants have unparalleled product knowledge, technology expertise, and experience across 25 distinct industries.

We’ve recently refined the way we engage with customers, to make it even easier for you to drive transformation and simplify your business. Whether you want to speed up implementation, move to the cloud, customize your solution, optimize IT, or do something completely different – the SAP Service and Support team is here to make it happen.


Develop an innovation road map specific to your business objectives

Use best practices, technology, and accelerators to adopt the right solution approach

Choose a premium engagement to tackle highly complex and risky scenarios


SAP Training and Education

Enhance your knowledge of SAP software, develop new skills, and bring more expertise to your company. Our full suite of software training and education courses and certifications can help you maximize the power of your SAP solutions.

Spotlight on automotive at SAPPHIRE NOW

Find solutions to your biggest business challenges – and learn how to reduce complexity – in this SAPPHIRE NOW showcase for automotive companies. Replay keynotes, interviews, presentations, and more from this year’s conference.

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