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Drive innovation with our automotive industry software

Rev up innovation across all areas of the automotive industry – from design and manufacturing to the dealership floor – with on-premise and cloud software from SAP. Our auto solutions can help you manage geopolitical and demographic changes, sustainability, enterprise mobility, responsive supply networks, shortened development cycles, and more.

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Explore SAP solutions for automotive industry


SAP’s automotive industry strategy

Find out how we’re helping auto companies overcome the challenges of today's highly competitive marketplace – from cutting-edge automobile design software to supply chain management and CRM tools.

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Can you compete?

Automotive companies report a 17%* increase in capacity utilisation when they have simplified, automated processes for capturing the metrics and KPIs they need to monitor, measure, analyse, and control performance. How does your company compare?

Take this short survey to find out

See what our customers are saying


The Internet of Things in the auto industry

How can you securely connect smart devices via the Internet to your enterprise – and capture and analyse huge volumes of machine-generated data in real time? With the SAP Real-Time Data Platform – designed to help your automotive company thrive in a hyper-connected world.

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Charging ahead with global electro-mobility

According to IDC, plug-in cars (hybrid gas or pure electric) will make up 3-4% of all auto production by 2017. Though this might sound insignificant, if this number of drivers were to charge their vehicles on today’s electricity grid, experts predict blackouts would be likely.

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Run a high-octane auto company with SAP

How does SAP help auto manufacturers and dealerships run better? By providing industry-specific software that supports everything from automotive engineering and product lifecycle management (PLM), to marketing and customer service. Explore our solutions in this brochure.

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See what the automotive community is talking about


Join the SAP Automotive Community

Tune up on the latest automotive industry news – including analyst papers, new product details, and best practices. Join here.

The Automotive Dealer Market in China

Interest in the Chinese automotive retail market has grown since their sales/production volume became the world’s largest in 2011.

Q&A: Exploring the SAP VMS Module

What is the Vehicle Management System (VMS) module, where can I find it, and why should it be used? Find out in this blog post.

How Connected Cars Will Transform Industries

Connected cars will create new business models and provide opportunities for current businesses to greatly improve their service offerings.


Unlock the full power of your automotive software with SAP Service and Support

Accelerate innovation and maximise the true value of your automotive industry solutions with SAP Service and Support. We have 30,000+ trained and certified consultants who can draw on 40 years of experience with hundreds of thousands of customers – and they’re eager to help. It’s the easiest way for you to get the end-to-end solutions you need to achieve your most important business outcomes and stay competitive. 

We’ve recently refined the way we engage with customers, to make it even easier for you to drive transformation and simplify your business. Whether you want to speed up implementation, move to the cloud, customise your solution, optimise IT, or do something completely different – the SAP Service and Support team is here to make it happen.


Develop an innovation road map specific to your business objectives

Use best practices, technology, and accelerators to adopt the right solution approach

Choose a premium engagement to tackle highly complex and risky scenarios


SAP Training & Education

Enhance your knowledge of SAP software, develop new skills, and bring more expertise to your company. Our full suite of software training and education courses and certifications can help you maximise the power of your SAP solutions.

Spotlight on the Automotive Industry at SAPPHIRE NOW

Watch the best of SAPPHIRE NOW and learn how to maximise your SAP investments & find solutions to your biggest business challenges. View keynotes and presentations, discussions and interviews around the hottest topics and discover ways to reduce complexity in your business.

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