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AAA: Boosting Marketing Insight Across the Customer Lifecycle with SAP InfiniteInsight

To optimize service from the 44 AAA motor clubs across the United States and Canada, the AAA National Office assembled a centralized “action center” to provide better insight into member needs. With next-generation predictive analytics using the SAP InfiniteInsight solution, AAA can get members what they need, when they need it most.  Download the Document

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