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Provide 5-star service with our hospitality software

Deliver a superior guest experience with SAP software for the hospitality industry. Improve end-to-end business processes – from planning and demand forecasting to front-end operations, reservations, and guest services. Use the latest technology to understand your customers’ needs and surpass their expectations – whether you run a hotel, resort, restaurant, casino, or entertainment company.

Learn more about our hospitality solutions

Engaging the empowered traveler

Get to know your customers on a deeper level – so you can create compelling, personalized guest experiences that inspire long-term loyalty. Explore our solutions, and see how they can help your hospitality.

higher customer profitability*

Hospitality companies realize 11% higher customer profitability when they use ad hoc analysis and reporting combined with drilldown visualization. Want to benchmark yourself with peers?


See what our customers are saying...


Serve up better sales and service

Engage customers across all channels with our omnichannel sales and service solutions. Explore the software, and find out how top hospitality companies are using it to shorten sales cycles by 63% – and reduce cost per service interaction by 13%.*

Meet hospitality demand – profitably

Learn how you can use SAP solutions to automate hospitality planning, budgeting, and forecasting processes. Model what-if scenarios and base decisions on cross-functional historical data to quickly find and seize new opportunities.

Omnichannel marketing

Deliver the right marketing messages through the right channels. SAP solutions help the hospitality industry gain new insights into customer behavior, engage guests with timely, personalized interactions – and enhance brand loyalty management. 

Next-gen hospitality management

Discover how our hospitality software for travel and transportation unifies traveler and market data into a single view – so you can anticipate and respond to customer behaviors, make fact-based decisions, and improve the overall guest experience.


See what the travel and transportation community is talking about


Join the SAP Travel,Transportation, and Hospitality Community

Connect with other travel and hospitality experts, and explore the industry’s latest news, ideas, and hot topics – in the SAP for Travel and Transportation community.

The Economic Impact of Travel and Tourism

Everyone loves to travel – but where are they going and what are they spending? Let’s take a look at the financial impact of travel and tourism around the world.

Tighter Regulations for Peer-to-Peer Rental Services?

Montreal-area hoteliers want to see some specific restrictions imposed on private online accommodation sites like Airbnb. Here’s an update on the battle to date. 


Reimagine the way you do business with SAP Digital Business Services

The digital economy is having a profound impact on SAP customers and requires a new level of orchestration to evolve your business, unleash full business value, and ensure business continuity. SAP Digital Business Services brings business and IT together to help you reimagine your business using our digital business framework.

Based on over 40 years of experience working with the world’s most progressive organizations and a robust partner ecosystem, SAP Digital Business Services can guide you on the path to innovation and digital transformation, while securing critical business processes.


Evolve your business by breaking new ground with a trusted adviser who knows you best

Unleash the full business value of your SAP investment and define a clear digital road map to adoption

Ensure business continuity with active guidance, while migrating to next-generation technology 


Get SAP training and education

Enhance your knowledge of SAP software, develop new skills, and bring more expertise to your company. Our full suite of software training and education courses and certifications can help you maximize the power of your SAP solutions.

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