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Customer Snapshot: Overview

From garage apartment to global brand in under 5 years

 

Anna and Nathan Bond launched Rifle Paper Co. out of their garage apartment. Today, this stationery and lifestyle business has grown into an international brand with products in more than 5,000 retail stores around the world. Explosive growth brought great challenges, and they reached to SAP Business One for the solution.

Company
Rifle Paper Co.

Revenue
US$13 million

Number of Employees
175

Line of Business
Sales

SAP Solutions
SAP Business One

Headquarters
Winter Park, Florida, USA

Customer Website
riflepaperco.com

Competitors
NetSuite, Microsoft Dynamics, and Epicor

Industry
Consumer Products

Visionary Themes
Run Live, Run Simple

Customer Snapshot: History

An Eye for Design and a Passion for Paper

Rifle Paper Co. is a stationery and gift brand based in Winter Park, Florida founded and owned by husband and wife team, Anna and Nathan Bond. The company officially launched via riflepaperco.com in November 2009 and what began as a small business based out of Anna and Nathan's garage apartment has quickly grown into an international brand over the last five years. Co-owner Nathan Bond was recently named to Forbes magazine's 30 Under 30 list of young game changers, movers and makers.

Customer Snapshot: Business Model

Paper Makes Things More Personal

Founders Anna & Nathan Bond strongly believe life's personal stories and moments are best told through the gift of a handwritten card or note, and hope that their goods inspire customers to share these moments with others.

Customer Snapshot: Success Strategy

Made Locally, Shipped Globally

All of Rifle Paper Co. paper products are printed in the USA and assembled by hand in their studio to ensure every product is inspected before packaging and shipping. They use FSC-certified paper stocks with recycled content, environmentally responsible printers, and select high quality materials that allow for products that are both well-made and beautiful. Everything they create is thought through, tested and inspected to ensure that they end up with a collection of products that they would not only use themselves but are incredibly proud to share.

Rifle Paper Co.’s roots are in stationery but as they continue to grow they look forward to developing more and more products under the Rifle Paper Co. aesthetic such as wallpaper, apparel, and home products. They recently partnered with French author and illustrator Garance Doré to creative direct and produce her first stationery collection and Rifle Paper Co.’s first brand collaboration.

The Challenge

Connecting the Dots to Streamline a Business

Growing from a small collection of 50 products to a full-blown catalog with global distribution comes with a lot of data baggage. When the catalog, inventory, manufacturing and shipping systems are all disconnected, that could lead to inefficiencies and delays. Rifle Paper Co. realized that a connected system would not only streamline processes, it would also help them plan for seasonal fluctuations.

Enter SAP

On Paper and in Practice, SAP Comes out on Top

The company knew the system they selected had to be able to change as they continued to grow. The system also needed to be business-specific to enable them to manage financials, inventory, customer and supplier accounts, planning and production requirements, and purchasing. The solution needed to be easy-to-implement, easily scalable and have a more intuitive interface than systems like NetSuite, Microsoft Dynamics, and Epicor.

Enter SAP: The SAP Experience

Pre-Deployment Staging Ensured a Smooth Rollout

A staged implementation ensured a smooth rollout once the SAP Business One® application was ready to be deployed. Centralized data access now streamlines processes from planning and production to orders and shipping, freeing up time, reducing lag time and ensuring accuracy.

Better Business

When the Data is Digital but the Product is Paper

Rifle Paper’s operations are now more efficient than ever with centralized data access and streamlined processes from planning to production, orders, and shipping. The solution also provides them with the foresight to plan and adjust for seasonal demand, thanks to deeper business insights.

Better Business: Benefits

Everyone’s on the Same Page

We see SAP Business One as an ally at Rifle Paper Co. Not only does the software keep everyone on the same page, but it also gives us valuable information that we can use to grow the business and meet our goals.
— Bobby Morrison, Director of Enterprise Systems and Services, Rifle Paper Co.

Better Business: Run Simple

Cutting Through the Data Clutter To Keep Business Personal

Rifle Paper deployed the SAP Business One® application, integrating add-ons for e-commerce, credit card processing, and shipping. Coordinating all processes through a single application with a user-friendly interface ensures every stakeholder has a line on the entire process from initial order through fulfillment. From individuals buying gifts or crafting special invitations to partnerships with companies and artists, Rifle Paper’s data flow can now Run Simple, helping the company make sure each product always conveys a personal touch.

Journey Ahead

More Features to Help Plan for the Future

Moving forward, Rifle Paper hopes to deploy a dashboard to provide managers with business performance data at their fingertips. Their next step is to expand their management requirements planning capabilities. This will ensure the company always has just the right merchandise available to help their customers add a personal touch to everything they do.

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