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SAP S/4HANA Marketing Cloud

Learn more about SAP S/4HANA Marketing Cloud and SAP Hybris Marketing – SAP’s Integrated Marketing Platform designed for marketers. Join this community to access key product details/updates, connect with product experts to get your questions answered, and find helpful resources in the community.

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Product Overview

SAP Marketing Cloud solution enables marketers to understand the intent of each customer and dynamically deliver contextually relevant experiences across channels in real-time.

What‘s New?

Stay abreast of new marketing capabilities being rolled out every quarter. SAP provides 'Early Knowledge Transfer (EKT)‘, an enablement offering for innovations, which gives customers and partners a head start in adopting a new product release. 


Gain deeper insight on our SAP marketing solution, by trying it out using our free trial.


SAP Sweet Spot videos are the easiest way to get an overview and impression of our marketing solution. 

Customer Stories

Where would we be without our customers? Check out some interesting customer stories that demonstrate  how our marketing solutions are helping organizations drive business outcome. 

SAP PartnerEdge

SAP‘s central website for all SAP partners to get detailed information on the SAP Marketing Cloud solution.

Education Offerings

SAP offers various online courses and in-person trainings to satisfy different needs – from functional overviews to implementation readiness – and share knowledge of our Marketing solutions.
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