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Engage shoppers in the moment with SAP retail solutions

Give consumers the products, information, and personalised shopping experiences they want – when and where they want them – with retail and omni-channel commerce solutions from SAP. Harness real-time customer and point of sale (POS) insights, reach shoppers across any channel (including mobile), and get the visibility you need to optimise everything from merchandising to your supply chain.

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Top 5 Retail execution strategies for 2015

To meet and exceed today’s consumer expectations, manufacturers are tightening their retail execution focus on two specific goals: winning at the shelf and winning around it.

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24% fewer days

sales outstanding for retailers where finance leadership has access to a cockpit/dashboard that provides a timely and integrated view into pre-defined set of key financial and operational metrics. How does your company compare?

*SAP Performance Benchmarking

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Infinite possibilities

Shoppers no longer move in straight lines. To attract & keep them loyal, it is vital to deliver a great experience.

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Build loyalty and fill baskets with mobile

80% of retailers believe store results will continue to erode unless they incorporate technology as part of the store experience.  See how the industry leaders and innovators are using mobile technology to change how people learn, work and shop.

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Customer desires vs. retailer capabilities

Discover how you can stay ahead of ever-changing customer desires and retail trends – and ultimately sustain your company’s future. Download this study and read how you can develop innovative marketing strategies that can help you respond to an evolving marketplace.

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Are you ready for the omnichannel revolution?

Retailers are slowly learning that they need to reach out across multiple channels simultaneously in order to be heard above all the noise, according to this Oxford Economics Report.

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CEO view: Omni-customer retailing

Learn more about omni-customer retailing, which offers customers the intimate brand relationship they crave – whether they’re researching a product or making a purchase across multiple devices. Find out what the omni-customer experience can do for your business.

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See what the retail community is talking about


Connect with Experts in the
Retail Industry  

Explore useful resources and essential information to help your organisation implement and operate SAP for Retail solutions.

Sales & Marketing: 5 Ways to
Use Networks

It’s not just procurement teams that struggle to leverage business networks so they can tap into today’s networked economy…

The Biggest Retail Changes in
100 Years

Hear from industry leaders Pat Bakey and Thomas Vetter about pressing challenges – and real opportunities – in the retail industry.


Retail’s Looming Talent Crisis

How can retail businesses respond to the unprecedented, growing workforce challenges they face? Oxford Economics surveyed hundreds of executives and employees in the retail industry to find out.

Magnify your retail customers’ experience with SAP Service and Support

The retail industry is changing. Customers are the focus point, and predicting their next move can set you apart.  You need a nimble supply chain that meets consumer demands efficiently, and omnichannel is the new black. You want to involve and engage the new dynamic shopper at every step of the journey. For that to happen, you need to be agile and take complex processes out of the mix. 

SAP Service and Support can help you meet those needs. With decades of industry experience, we help you understand the state of your business, work with you on the best way forward and secure a fast time to success. Get the end-to-end solutions you need to achieve your most important business outcomes and stay competitive.  SAP Service and Support can help your business:


Control every step of customer relationships and propel your business forward with unified information, leading-edge technologies and an innovation roadmap and omnichannel strategy 

Advance your supply chain to meet the dynamic requirements of today’s retail business while being transparent, cost effective, and ensuring precise planning

Gain real-time consumer insights and a detailed view on interactions for customer-centric marketing, targeted offers, and a beautiful consumer experience


Spotlight on the Retail Industry at SAPPHIRE NOW

Watch the best of SAPPHIRE NOW and learn how to maximise your SAP investments & find solutions to your biggest business challenges. View keynotes and presentations, discussions and interviews around the hottest topics and discover ways to reduce complexity in your business.

SAP Training & Education

Enhance your knowledge of SAP software, develop new skills, and bring more expertise to your company. Our full suite of software training and education courses and certifications can help you maximise the power of your SAP solutions.

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